Moutai-branded cocktails on a table next to cocktail shakers and Moutai Feitian bottles.
October 25, 2016

Baijiu, the country’s home-grown firewater, accounts for more than a third of all spirits volumes drunk globally and more than a quarter of sales value. And while it’s gone through a tough few years in the wake of President Xi Jinping’s anti-corruption crackdown, China’s hard liquor market appears to be turning a corner.

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