![Moutai-branded cocktails on a table next to cocktail shakers and Moutai Feitian bottles.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29716/1-420x244-c.jpg)
5 Chinese Brands Rank Among World’s Most Valuable Spirits Brands
Leading independent branded business valuation and strategy consultancy, Brand Finance, has produced its ‘Spirits 50’ report, which details the...
![Bottle of Shui Jing Fang Wellbay and pink baijiu cocktail with ice and lemon slices placed on a bar counter.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29774/MG_1234-420x244-c.jpg)
How to Drink Baijiu
Baijiu is a kind of alcohol native and revered by the Chinese people. On the contrary, it is one of...
![Rows of baijiu earthenware jars sealed for maturation in a warehouse.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29775/Process_Maturing-e1698964082870-420x244-c.jpg)
Baijiu Is the Liquor You Need to Know
If there’s one stop that stands out along Jordan Porter’s top-rated Chengdu Classics tour—aside from a heavily spiced, and deeply savory,...
![Distillery worker pouring large woven basket full of grains onto a big pile.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29776/Process_ManMixFermentWGrains-420x244-c.jpg)
Can Baijiu, China’s sorghum firewater, Go Global?
Distillers at Kweichow Moutai, the world’s most valuable alcoholic-drinks firm, like to tell an old story about their company’s first...
![Shui Jing Fang Wellbay box and bottle on a restaurant table surrounded by Moutai shot glasses, wine glasses, and cocktails.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29777/MOTAC_BAIJIU_389-420x244-c.jpg)
What is Baijiu and Why is it The Hottest New Spirit to Try in 2019?
If you lately happen upon baijiu (pronounced BUY-joe) as a cocktail ingredient at your favorite hot spot, take note. The latest...
![Luzhou Laojiao Zisha Daqu baijiu bottles lined up.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29710/DSC00075-420x244-c.jpg)
Baijiu Beckons – What Experts Predict What You Will Be Drinking in 2019
Beverage trends, much like the food trends that they complement, are often ephemeral — today’s beverage of choice may...
![Moutai Feitian being poured into a cocktail shaker.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29726/Step-1-420x244-c.jpg)
China’s first Baijiu sommelier class shows ambitions
The culture of drinking Baijiu, which translates to white alcohol, runs deep in China. Now the country is taking...
![Row of Moutai shot glasses in front of a row of Moutai Feitian boxes.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29729/MG_1073-420x244-c.jpg)
Chinese baijiu market dominates the world’s most valuable spirits list once again, Moutai retains top spot.
In the 2018 Brand Finance Spirits 50 report, Moutai grew by 73%, followed by Wuliangye baijiu, which was also the fastest-growing...
![A small stream of liquid dribbling down the mouth of a diagonally-cut bamboo piece.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29778/Process_LiquidOut-420x244-c.jpg)
It’s time YOU tried Baijiu! Chinese spirit tipped to go stratospheric in the UK in 2019.
Mulled wine has long been Brits’ festive tipple of choice, but there’s a new contender on the drinks scene...
![Pink Baijiu cocktail with mint on top in a whisky glass decorated with painted fowl with mist spilling from the top.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29769/Screenshot-2023-11-02-133431-420x244-c.png)
China Training Sommelier Army for Global Battle to Make Baijiu the New Whisky
China’s mission to protect its economy now includes a college where students study booze. The US$58 million school –...
![Lightbulbs at a bar](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/27231/bulbs-420x244-c.jpg)
China Answers Trade Battle with a Bottle
YIBIN, China – China’s mission to protect its economy now includes a college where the students study booze. This...
![Masahiro Okinawa Gin bottle lying on a large rock by the sea, next to shekwasha fruits and a filled glass with liquor, ice, and cut shekwasha.](https://q182e5.p3cdn1.secureserver.net/wp-content/uploads/fly-images/29779/DSC1150-420x244-c.jpg)
Masahiro Gin from Japan debuts in the US Market
CNS Imports is proud to be one of the first to offer Masahiro Gin from Japan. View the product...