Why the World’s Most Popular Spirit Isn’t Officially Recognized by the U.S. Government – Inside Hook
The world’s most popular spirit. The most-talked about American whiskey style in years. Steven Soderbergh’s Singani 63. What do...
You might not have heard much about baijiu, but just 1 sip of this powerful spirit will...
IF YOU ARE from China, you probably know more about baijiu than I do. But if you are not from China,...
“Moutai Cocktail creation by William Tsui of Lazy Bear Restaurant (Two Michelin Stars)”
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‘Drunk in China’ Review: The Proletariat’s White Wine
Newcomers to China are usually horrified by their first encounter with baijiu, the fiery spirit consumed at banquets and...
Are Baijiu Cocktails the Next Trend?
The base liquor in a cocktail is essential for its character and style. Currently there are six main spirits...
Baijiu: The World’s Most Popular Spirit, Explained
If you lately happen upon baijiu (pronounced BUY-joe) as a cocktail ingredient at your favorite hot spot, take note....
Moutai remains world’s most valuable spirit
Chinese baijiu Moutai has retained its position as the world’s most valuable spirit brand after growing 43% in brand...
Why Baijiu Belongs on the Backbar
On entering a baijiu distillery, it’s immediately evident that a unique spirit is being crafted. The sweet-and-sour funk of...
Kujira Ryukyu 20 Year Old Is An Import Rice Whisky Potentially Worth Hunting Down
Japanese rice whisky, as we’ve spoken to in the past, is a curious little category that is finding some...
When Will Baijiu Become Mainstream?
Baijiu is the world’s most consumed liquor by volume — by far. A consulting agency, Brand Finance, recently released a...
5 Chinese Brands Rank Among World’s Most Valuable Spirits Brands
Leading independent branded business valuation and strategy consultancy, Brand Finance, has produced its ‘Spirits 50’ report, which details the...
How to Drink Baijiu
Baijiu is a kind of alcohol native and revered by the Chinese people. On the contrary, it is one of...